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Advert for English Rose dream corselette, 1952
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Advert for English Rose dream corselette, 1952
Advertisement for underwear and foundation garment manufacturer, English Rose featuring a woman wearing a dream corselette, 1952. Date: 1952
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Media ID 14352044
© Illustrated London News Ltd/Mary Evans
1952 Adverts Brassiere Corselette Corset Dream Garment Garments Manufacturer Underwear
EDITORS COMMENTS
Step into the 1950s with this advertisement for the English Rose Dream Corselette, a must-have undergarment for women seeking a dainty and supportive solution for their figure. The image showcases a graceful woman exuding confidence and elegance as she dons the Dream Corselette, her posture enhanced by its sleek design and subtle curves. The Dream Corselette, manufactured by an unnamed company, was a popular choice for women during the 1950s, offering a comfortable and flattering alternative to traditional brassieres and corsets. Its innovative design combined the support of a corset with the comfort of a modern bra, creating a seamless silhouette that accentuated the natural curves of the female form. This advertisement, dated 1952, highlights the Dream Corselette's ability to create a "dream figure," promising to shape and define the waist, lift the bust, and smooth out any imperfections. The woman in the photograph embodies the ideal of femininity and glamour of the era, her expression radiating happiness and self-assurance. The English Rose Dream Corselette was more than just an undergarment; it was a symbol of confidence and allure, a testament to the transformative power of fashion and self-expression. This advertisement invites us to take a step back in time and appreciate the enduring appeal of a bygone era, where the simple act of wearing a beautiful undergarment could make all the difference.
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